There are many reasons for the market change, and most of them have to do with Amazon’s influence and the accessibility of books on the internet. The Alliance of Independent Authors put out an article that details the market’s shift:
“According to Bowker records, Amazon’s market share of self-published print books in the US increased from 6 percent in 2007 to 92 percent as of 2018. During the same period, vanity press publishers dropped their share from 73 percent of all books published in 2007 to just 6 percent. Today, it is just 1 percent. The better options available to authors are making a difference. The turning point came between 2011 and 2012 when Amazon ‘absolutely crushed their competitors’ says self-publishing service Author Imprints.”
Read the rest of article at StudyBreaks.
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